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A New Web Usage Model . . . |
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Written by Ron Rovtar, Managing Editor, the Stock Asylum
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Tuesday, 04 March 2008 |
 A Santa Monica start-up may have an answer that many stock photographers and distributors are looking for –– a usage-based image licensing model for the internet.
The California company has created an automated system that charges customers based on the number of times an image is viewed on a website.
And, get this. Under one of two pricing models, image providers establish their own prices. GumGum, as the company is called, simply adds a small handling fee on top of the provider's charge.
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